Welcome

The Bartenders’ Brand Awards are a unique blind tasting, design and value-tested competition for spirits, wines, beers and drinks products available within the UK bar industry. The awards are purely focused on the on-trade and are open to drinks brands that are available in UK cocktail, hotel and restaurant bars.

Now in their fifth year, the event aims to provide independent and honest reviews for drinks brands targeting the UK bar trade. The results will be a relevant and practical source of reference for bartenders, bar managers, bar owners and professionals when making purchasing decisions for their establishments.

Our judging panel boasts some of the most renowned names in the UK bar industry today, giving our winning spirits, beer and drinks products an endorsement from the most influential people in the global drinks industry.

Why Enter?

  • Enter the only UK on-trade awards judged solely by bartenders.
  • Have your products tasted, examined and validated by some of the biggest names in the bar world.
  • Generate publicity and new listings in the all-important UK bar trade.

Results & Coverage

  • Editorial results review in Spring issue of CLASS magazine 2022
  • Medal winners will also be published online published online on classbarmag.com and on bartendersbrandawards.co.uk
  • Bartenders’ Brand winners will benefit from a UK PR and social media campaign.
  • Certificates will be sent out to all gold, silver and bronze winners.
  • High-resolution medal artwork will be available to all winners for point of sale and promotions.
  • Medal stickers for bottles will be available to all winners to purchase and promote their achievements.

Entry Deadlines


Thursday 25th November 2021 

Gin, Liqueurs, Brandy, Cognac, Cider


Thursday 25th November 2021

American Whiskey, Irish Whiskey, Japanese Whisky, Scotch Whisky, World Whiskies

Beer, Juices, Soft Drinks & Mixers


Wednesday 15th December 2021

Agave Spirits, Rum, Vodka, Non ABV, Pre Mixed Drinks, Vermouth